Venkatraman | SEO Analyst | Chennai | Search Engine Optimization

Archive for August, 2009

Top important Seo forums

Posted by venkatramseo on August 31, 2009

Below are what I consider to be the top most peoples using SEO Forums.

Posted in SEO Forum | Tagged: , , | 1 Comment »

SEO: How to do SEO for Bing

Posted by venkatramseo on August 26, 2009

Bing is the latest new search engine from Microsoft that is making news. As the popularity spreads more people are initial to use Bing as their default search engine. Thus, with increased numbers of people using Bing, webmasters will want to optimize their site to rank superior with Bing. While creating a good web site and basics of SEO remain the same, you should read what Bing says officially.
How does Bing index your website: – Bing uses a web bot called MSNbot; a web crawler program that scans websites and indexes their content such as documents, text, images, and links, for searching? How does Bing rate your website: – Once the website is indexed, bing ranking algorithm rates the website on the basis of content, number and good quality of links, relevance of keywords. These remain the same over various search engines.

Therefore, no extra work is required to rate your website superior on their algorithm.

Technical Points: – These are some of the techniques to be followed to guarantee that your website can be crawled better by MSNbot.

  • Use only well-formed, HTML code in your WebPages. Make sure that all paired tags are closed, and that all links open the correct webpage. For information on validating your HTML code, see either HTTP Compression and HTTP Conditional Get test tool or W3C Markup Validation check or use a comparable tool.
  • If your website contains broken links, MSNBot might not be able to index your website successfully, thus preventing people from reaching all of your WebPages. For information on finding broken links on your website, see the Help topic for the Webmaster Center’s Crawl Issues tool.
  • If you move a webpage, set up the webpage’s main URL to redirect people to the new webpage. Indicate whether the move is temporary or permanent.
  • Make sure MSNBot is acceptable to crawl your website and isn’t on your list of web crawlers that are prohibited from indexing your website.
  • Use a Robots.txt file or tags to manage how MSNBot and other web crawlers index your website. You can use the robots.txt file to prevent web crawlers from crawling specific folders and files. For more information about the Robots.txt file and the Robots Exclusion regular, see A Standard for Robot Exclusion.
  • Keep your URLs simple and static. URLs that are complicated or that change commonly are difficult to index as link destinations. For example, the URL is easier for MSNBot to crawl and for people to kind than a long URL with multiple extensions. Also, a URL that doesn’t modify is easy for people to remember and bookmark. That makes your webpage a more possible link destination from other websites.
  • Watch for malicious software (malware). Link to WebPages on your website that leads to malware on third-party websites or contain malicious(not related) content, such as a maliciously corrupted image or document file, or a harmful ActiveX control or JavaScript, will be disabled and highlighted as Malware in Bing results WebPages.

Content Guidelines:- As much as it is significant to have a good technical base, excellent content is as essential to achieving better results. Here are some of the recommendations from Bing to make your content more valuable and popular.

  • In the visible webpage text, include keywords users might prefer as search query terms to find the information on your website.
  • Limit all WebPages to a realistic size. Bing recommends covering 1 topic per webpage. An HTML webpage with no images should be below 150 KB.
  • Make sure that each webpage is available by at least one static text link.
  • Don’t put the content that you want indexed within images. For example, if you want your company name or address to be indexed, make confident it isn’t displayed only inside an image of your company logo.
  • Add a sitemap, which helps MSNBot to locate all of your WebPages. Links that are embedded in list boxes, menus, and similar elements aren’t available to web crawlers unless they appear in your sitemap.
  • Keep your website hierarchy reasonably flat. That is, each webpage should only be from one to three clicks away from the default webpage.

There are some unethical techniques used by some webmasters which avoid the site from getting indexed in Bing. They are

  • Attempting to enlarge a webpage’s keyword density by add lots of irrelevant words. This includes stuffing ALT tags that users are unlikely to view.
  • Using hidden text or links. Only use text and links that are noticeable to users.
  • Using techniques, such as link farms, to artificially enhance the number of links to your webpage.

Webmaster Tools:- Bing provides webmasters with some nifty tools to check different parameters of the website with respect to Bing.

1.Summary Tool: Summary tool allows you to verify whether Bing is crawling your site or not. It gives you information on

o Last crawl date
o Domain score which tells how authoritative Bing considers your domain to be
o Number of WebPages indexed
o Whether your website is blocked
o Rating for each Webpage
o Website Language
o Region at which website is targeted

2. Profile Tool: This tool is useful to put in information to your website. It is used to add/confirm site profile, contact information and confirm verification.

3. Crawl Issues Tool: Identify issues that Bing found while indexing your website – File Not Found, long dynamic URL’s, Blocked by Robots.txt file, malware, unsupported content

4. Back links Tool: Gives you the list of URL’s that link to your site. You can find the list of external links to your site, filter where the back links come from, and find how specific website references your site. To top it up, you can path results over time and also download the results.

5. Outbound Links Tool: This tool provides the list of URL’s from your website to external sites. This tool also permits you to filter and search for malware links from your site.

6. Keywords Tool: Keyword tool can be used to get the webpage’s score for a word or phrase.

7. Sitemap Tool: Using the sitemap tool you can discover more content your website, understand how the website is structured and find canonical URL’s. Using auto-discover directive in robots.txt you can point MSNbot to your sitemap.

8. Robots.txt Validation Tool: This tool is used to validate your robots.txt file with respect to MSNbot and identify if there are any incompatibilities.

Posted in Search Engines, SEO | Tagged: , , , | 9 Comments »

The Five Most Important SEO Features To Look For Website Content Management System

Posted by venkatramseo on August 25, 2009

If your law firm is building a fresh website, many of the vendors you interview will offer to supply you with a content management system, or CMS. A CMS is a web-based application that will enable even non-technical staff members at your firm to put in fresh content to the website on their own on a self-service basis without having to call a programmer.

Given the importance of optimizing a law firm website for the search engines, a good CMS will supremely offer the following 5 features to assist with your SEO efforts:

  • Customize the following basics for each web page with targeted keyword phrases: Page title, Header tags (e.g., H1), URL, and Meta Description. Being able to populate these elements with targeted keywords helps Google superior understand what each page is about and rank it properly.
  • Add new pages to your website on-the-fly with “deep” links to preferred new pages automatically displaying on the homepage under an appropriate heading – this enables you to constantly refresh your website, and particularly the homepage, with new content.
  • Quickly link to various pages on your site from within other pages using customized “anchor text,” thereby improving your internal linking structure.
  • Add new web pages to your navigation and edit the labels for accessible navigational links – while perhaps not on the main navigation bar (which is regularly composed of graphics), then at least the text links in any drop down menus.
  • Arrange an XML web sitemap.

Posted in SEO | Tagged: , , , | 2 Comments »

15 Top Search Engine Optimization Websites

Posted by venkatramseo on August 21, 2009

Here are the 15 biggest Search Engine Optimization Websites ranked by a combination of Inbound Links, Alexa Rank, Google Page Rank, and U.S. traffic data from Compete and Quantcast. Although no traffic metrics are completely precise we do believe the data below to be helpful for gauging relative audience size.

search-engine-land 1 |
660,527 – Inbound Links | 528,639 – Compete Monthly Visitors | 134,600 – Quantcast Monthly Visitors | 3,292 – Alexa Ranking. | Page Rank: 7

2 | seobook.comseo-book
586,295 – Inbound Links | 1,133,293 – Compete Monthly Visitors | 5,000 – Quantcast Monthly Visitors | 1,418 – Alexa Ranking. | Page Rank: 6

3 |
– Inbound Links | 684,767 – Compete Monthly Visitors | 19,100 – Quantcast Monthly Visitors | 1,759 – Alexa Ranking. | Page Rank: 6

4 | SearchEngineWatch.comsearchengine-watch
1,146,625 – Inbound Links | 567,074 – Compete Monthly Visitors | 116,500 – Quantcast Monthly Visitors | 4,730 – Alexa Ranking. | Page Rank: 8

5 | SEOChat.comseo-chat
554,233 – Inbound Links | 353,891 – Compete Monthly Visitors | 56,400 – Quantcast Monthly Visitors | 3,848 – Alexa Ranking. | Page Rank: 4

6 | seroundtable.comseoround-table
285,403 – Inbound Links | 316,109 – Compete Monthly Visitors | 26,600 – Quantcast Monthly Visitors | 9,242 – Alexa Ranking. | Page Rank: 4

7 | SearchEngineJournal.comsearch-engine-journal

360,161 – Inbound Links | 412,445 – Compete Monthly Visitors | 13,000 – Quantcast Monthly Visitors | 7,675 – Alexa Ranking. | Page Rank: 6

8 | MattCutts.commatt-cutts

478,023 – Inbound Links | 395,222 – Compete Monthly Visitors | 17,300 – Quantcast Monthly Visitors | 6,972 – Alexa Ranking. | Page Rank: 7

9 | SubmitExpress.comsubmit-express

941,104 – Inbound Links | 153,709 – Compete Monthly Visitors | 51,000 – Quantcast Monthly Visitors | 7,844 – Alexa Ranking. | Page Rank: 7

10 | HighRankings.comhigh-rankings
56,114 – Inbound Links | 114,119 – Compete Monthly Visitors | 7,900 – Quantcast Monthly Visitors | 23,570 – Alexa Ranking. | Page Rank: 6

11 | battelle-media

756,397 – Inbound Links | 113,574 – Compete Monthly Visitors | 22,400 – Quantcast Monthly Visitors | 50,608 – Alexa Ranking. | Page Rank: 7

12 |

63,315 – Inbound Links | 91,522 – Compete Monthly Visitors | 7,700 – Quantcast Monthly Visitors | 20,857 – Alexa Ranking. | Page Rank: 3

13 | SEOBlackHat.comseo-blackhat

54,973 – Inbound Links | 84,631 – Compete Monthly Visitors | 2,000 – Quantcast Monthly Visitors | 26,870 – Alexa Ranking. | Page Rank: 5

14 |
65,068 – Inbound Links | 39,193 – Compete Monthly Visitors | NA – Quantcast Monthly Visitors | 50,842 – Alexa Ranking. | Page Rank: 4

15 | search-marketing-standard
19,622 – Inbound Links | 31,489 – Compete Monthly Visitors | NA – Quantcast Monthly Visitors | 74,758 – Alexa Ranking. | Page Rank: 3

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Latest features for Google’s SEO Aid

Posted by venkatramseo on August 19, 2009

Google Insights for Search can already help advertisers looking to develop keyword lists and offer information on search engine trends – now it has even more to offer.

google An announcement on the Official Google Blog has exposed that the tool has a number of new elements that will be capable to help firms who are working on search engine optimization (SEO) strategies and businesses seeking other online facts and figures.

One of the additions is a forecasting feature to cater for queries based on “an extrapolation of the historical trends and explore patterns”, according to chief economist Hal Varian and Yossi Matias, head of Israel R&D Centre, who posted on the blog.

Moreover, there will be a lively map which has the function of helping users “visualize these changes and trends“, as it shows how search interest changes over time in different locations.

For more information visit google offical blog.

Posted in SEO | Tagged: , , | 4 Comments »

Swine (H1N1) Flu in Focus

Posted by venkatramseo on August 14, 2009


Posted in Health, Swine flu | Tagged: , , | Leave a Comment »

Tips on how to Select your SEO CompanyS

Posted by venkatramseo on August 13, 2009

Selecting the right SEO Company as your marketing partner is hard but there are things that you require to consider to make the selection much easier. SEO or search engine Optimization Company handles the Internet web marketing of a certain company. It is significant that you make right choice when choosing your SEO partner since you will be investing a huge amount of money on it.

Clearpath Technology is among one of the major SEO Company from India that specializes in building link and Internet marketing. It has attained companies worldwide and the numbers of their clients are increasing. Below are tips on how to prefer your SEO Company.

  • How extensive has the SEO company been operating? Many consider that the longer you have been doing something, the specialist you are at it. But there are some who are new in this kind of business but already have confirmed something.
  • Have they worked in your place before? There are some SEO companies that specialise in a some niches. Try to appear for SEO Company that is authority on what you required.
  • Does it offer recommendations and testimonials? A good and consistent SEO company will always have superior testimonials. You can ask the people you have worked wit before so that you can verify on their work. If they are not able to provide it for you then you want to check on other SEO company.
  • Confirm their portfolio, are you satisfied? Check the preceding projects they have made. Check the site if it ranks well, how does the holder study look and is the site performing well? You can always verify the SEO Company’s work by contacting the stiff they have worked with.
  • Are their claimed to be good true? Do not believe on SEO Company that promises too various things. Check their methods, talk to others who identify them well. Make sure that they chase the guidelines and rules of the engines.

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